To Snap or Not To Snap, That Is the Question
Are you thinking about adding SnapChat to your social media strategy? With 200 million users, it makes sense that it is catching your eye. Is your brand ready to take on this popular mobile app? With the help of www.socialmediatoday.com here are a few “must implement” steps to be successful on SnapChat.
Keep is simple! Use snapchat to tell a story but make it a short story! remember 200 seconds on Snapchat is about 20 snaps, and that’s a lot, for both you to create/post and for your audience to watch.
Give them something unique! Go behind the scenes with snapchat. Behind the scenes is always a winner with your online audience because they’re getting access to your brand or business that they otherwise wouldn’t have
Mix it up! Don’t just do videos! Mix it up videos, text and photos! The different mediums make your brand and story more interesting.
Be fun! Be creative! Doodle away! Have fun with this medium. Don’t be as serious as you might be on Instagram. It makes your videos and pictures more personal and typically adds some humor to the brand.
SnapChat specific offerings! Network exclusive content is a great way to entice your audience to follow you on a specific network. Conduct Snapchat only interviews, employee or influencer takeovers or offer discounts only accessible to your Snapchat audience.